• Awoo [she/her]@hexbear.net
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    This is literally just exactly what SEO people have been doing for the last 15 years.

    There is absolutely nothing new here except for using the word “AI” instead of “article spinning”. Which used to be considered blackhat practice lol.

    Literally everything in this tweet thread has been standard practice among SEOs for at least 15 years. The change in the quality of the “internet” has occurred because of google getting lax on their standards and algo, not because of the SEOs. Back in the day all the spun articles would either be for niche content nobody was producing much for or it’d be page 2 stuff.

    Not defending this shit. Just saying there’s actually nothing notably new in this tweet thread as it’s an area of marketing I actually know very well. Back in the day instead of feeding a competitor’s article into an “AI” and saying “rewrite this article” we used to put it in a spinner and the spinner would rewrite by using thesaurus and heuristics to rewrite paragraphs into new ones. It’d come out a little janky but it worked for serps so meh. That used to all be considered blackhat work but over time Google got lax on it and here we are, now it’s shit.