Plunging U.S. revenue at X risks opening up a "massive hole" on its balance sheet that Musk needs to plug to stave off its financial collapse.

Musk’s repeated outbursts against advertisers have dried up the main source of revenue for the loss-making company formerly known as Twitter. A recent decision to sue them for heeding his own advice to not buy ads on the platform hasn’t helped. At some point, he will have to provide a fresh infusion of cash to salvage his $44 billion takeover.

    • Voroxpete@sh.itjust.works
      102·
      3 months ago

      Can we please, please stop with this nonsense.

      1. Why did he fight a lawsuit to get out buying it? How many levels of 4D chess are we on in this demented conspiracy theory where he wants to buy something, so he sends a bunch of very expensive lawyers to court for months to try to get him out of buying it?

      2. Why did he rename it to X? X is his baby. That’s not hyperbole, the X brand is so important to him that the literally named one of his children X. He got kicked out of paypal for trying to make X happen. The man is absolutely obsessed with X. It is his white whale. You don’t bequeath that legacy to something you’re trying to kill.

      Stop giving Musk credit by pretending there’s some kind of genius plan behind everything he does. He’s the richest man on earth, he does not need you to suck his dick for him. He can pay people for that.

      He doesn’t have a secret evil plan. He’s just really, really stupid. He’s a textbook example of how people who start with wealth and unearned confidence will frequently become even wealthier because we have a fucked up clown show of an economic system. That’s all there is to it.

      • werefreeatlast@lemmy.world
        1·
        3 months ago

        Well someone already said that. I do agree, maybe he’s just fucking stupid. Even I or any other non CEO could have done as good a job since the guy doesn’t actually have to code anything. He literally just needs to show up and steer the company towards business opportunities, which he didn’t do. But he could have planned it too since he actually wanted revenge on the company from the beginning.