Tech’s broken promises: Streaming is now just as expensive and confusing as cable. Ubers cost as much as taxis. And the cloud is no longer cheap::Some tech is getting pricier and looking a lot like the older services it was supposed to beat. From video streaming to ride-hailing and cloud computing.
Having worked in the industry, less than you might think. Licensing cost generally sets a price floor. The single mindedness on maximizing revenue growth is driven by VC or stock market forces.
In the earlier days, licensing was used as a club to knock out a bunch of early competitors, but that quit being as useful once enough sets if companies with deep pockets came into the streaming industry.