EA launches new advertising platform enabling brands to "integrate directly into gameplay", but insists it won't "disrupt" the player experience
www.eurogamer.net
EA has launched new platform designed to make it easier for advertisers to integrate ads into its catalogue of games.
  • Zephorah@discuss.onlineEnglish
    10·
    2 months ago

    I think legos are in their own genre no matter what. That’s like advertising a game franchise.