Papa Johns Can Predict When Your Fridge Is Empty | AdExchanger
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Papa Johns tapped NBCUniversal, Instacart and the dentsu-owned media agency Carat for help reaching consumers when they’re low on groceries.
  • Maeve@kbin.earth
    2·
    3 days ago

    The idea is to reach hungry consumers by “knowing what is in their fridge without being too creepy,” said Carrie Drinkwater, chief investment officer at Carat.

    It’s not only creepy, but intrusive and dystopian af.