Who is winning? Since the launch of Russia's full-scale invasion of Ukraine, the information space around the war has been obsessed with this deceptively simple question, and the constant new iterations of answers to it. In the hands of those fighting the narrative war, from officials on both sides, online cheerleaders, armchair generals, and a certain world leader who likes to talk about who has the cards, the answers differ radically, but all are delivered with consistent venom, emotion, and