The French government has launched a campaign encouraging people not to buy new clothes in Black Friday sales.
The advert shows a man asking for advice in a shop before an assistant tells him not to buy anything, to help the planet and his finances.
The minister for ecological transition - responsible for promoting sustainability - Christophe Béchu, is behind the campaign.
A broken clock is correct twice a day, that’s his correct time. Unfortunately, the rest of the time he’s like the rest of them.