Today I went to my local supermarket and was presented with the following brands of toothpaste:
- Odol-med3 (Aquafresh): Haleon Group 🇬🇧
- Sensodyne: Haleon Group 🇬🇧
- Parodontax: Haleon Group 🇬🇧
- Signal: Unilever 🇬🇧
- elmex: Colgate-Palmolive 🇺🇸
- Meridol: Colgate-Palmolive 🇺🇸
- Colgate: Colgate-Palmolive 🇺🇸
- Blend-a-med: Procter & Gamble 🇺🇸
- Blend-a-dent: Procter & Gamble 🇺🇸
- Crest: Procter & Gamble 🇺🇸
- Lacalut: Dr. Theiss Naturwaren Gruppe 🇩🇪
You have a big illusion of choice, but in the end most known brands that can also afford advertising are big international groups. I ended up getting Lacalut, the one “made in germany”, which cost double.
edit: apparently it’s not a great choice for many reasons, so i’ll be returning that product and try some of the other recommendations, thanks!
I buy the store brand of the drugstore (Rossmann): prokudent med. It’s the cheapest, it’s made in Germany and it’s free from sodium lauryl sulfate, which is known to cause Mouth ulcers.