• Whaaambulence@lemmy.ca
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    9 days ago

    When will companies finally start to realize not to work with her? Reitmans has her collab basically on sale for 90% off. I was curious and crunched numbers for her Crappy Tire cups. In stock cups within all of the stores: 664 hot travel mugs, 697 cold tumblers. At retail cost, between the 2, that’s $45,936.07 of product not moving. With those numbers, being generous, they seemed to have produced 1,000 of each hot/cold cups. So they have made $21,841.33 in retail sales off these shitty cups. Minus marketing costs, photoshoots, and what they paid her for it, they’re at a loss, or if anything, just broke even on this terrible colab. And for what?

    • FraudulentFruit1@lemmy.ca
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      9 days ago

      I’m always so curious about these collab #’s . The cups are fugly and I’m surprised they aren’t already on clearance. I’m shocked Scrap & Toss can still be in business. The latest JF launch with Jillian looks like a complete failure. Also I’m completely mystified how this “nutrition” brand CIRA is still investing so heavily using Alicia ffs.