An area in northern China that was previously overlooked by tourists has become a hotspot destination thanks to a globally popular Chinese online game.
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This is exactly what I did when Fallout 4 came out. Went to Boston, walked the red line path and then looked for the swan.
As fads always do…bored people flock to places, end up destroying things and never return while simultaneously making videos that do nothing but lie for views.
Cycle repeats.